Ofcom opens the door to product placement on UK television
Commercial broadcasters are set to benefit from paid-for product placement in television programmes under rules proposed by Ofcom, the communications industries regulator. Product placement will be allowed in films, TV series, entertainment shows and sports programmes, but not in children’s and news programmes, UK-produced current affairs, consumer affairs and religious programmes. There will be a ban on the product placement of tobacco, ... Jump to full article >>





