Posts tagged: Cuba

Cuba looks to women to boost sagging cigar sales

Cuba seeks to pitch famous cigars beyond male base With anti-smoking laws and the global recession causing sales to fall, Cuba wants to develop a largely untapped market for its famous cigars — women. Habanos S.A. executives said on Monday sales fell 8 percent to $360 million in 2009, so they have created the Julieta, a smaller, milder version of the Romeo y Julieta cigar, aimed specifically at female smokers. Women now make up only 5 to 1 ... Jump to full article >>

Rum and cigars at stake in family’s bid to win compensation from Cuba

Relatives of executed man seek ruling on trademarks Lawyers believe courts can unlock regime’s assets They are the quintessential ingredients of a sultry Havana night: cocktails blended from premium rum and hand-rolled cigars so fine that Fidel Castro would smoke no other brand. But now a court in Miami may hand two of Cuba’s most prized assets – the trademarks for Havana Club rum and Cohiba cigars – to the family of a man exe ... Jump to full article >>